OurStory Privacy Statement

Effective as of 07/13/06

This privacy statement ("Privacy Statement") covers the website www.OurStory.com (the "Site" or "OurStory"), owned and operated by Lifescape, LLC ("Lifescape"), and all OurStory services provided on the Site (the "Service"). By visiting the Site, submitting information or using the Service, you are accepting the practices outlined in this Privacy Statement. This Privacy Statement does not apply to the practices of third parties that Lifescape does not own or control, or to individuals that Lifescape does not employ or manage. Please contact us with questions regarding this Privacy Statement.

About OurStory and the Information We Collect

OurStory is an online biography service that allows people to capture personal histories online. To accomplish this, our users create their own profiles, which are shown to the people in their personal network, or if the user so chooses, to the general public. A personal network consists of a user's friends and family as listed by the user on the Site, plus the extended group of people that a user is connected to via chains of mutual friends. Some personal information we ask for is displayed to people within these personal networks. Users of the free version can mark any post as (1) viewable by their personal network, or (2) publicly viewable. Users of the Digital Family version can mark any post on the Site as (1) private, (2) viewable by their personal network, or (3) publicly viewable.

Information Collected by Lifescape

Information Users Submit to Lifescape

Lifescape collects user-submitted account information such as name and email address to identify users and send notifications related to the use of the Service, such as the system-generated email 'starter question' set or when those in their personal network add or update a posting. For Digital Family accounts, users will be asked to submit financial information such as their credit card number. Lifescape also collects user-submitted profile information such as gender, age, occupation, location, etc. This information is collected in order for us to develop, improve, and tailor services to our users and to communicate with certain groups of users based on their profile information. We may also, for example, use it in aggregate form to tell advertisers about our users' needs and interests. Lifescape also collects user-submitted life experience accounts, photos and comments. You can choose not to provide us with certain information, but then you may not be able to take advantage of many of the Site's special features.

Information not Directly Submitted by Users to Lifescape

Lifescape automatically receives and records certain "traffic data" on our server logs from your browser including your Internet Protocol address, internet service provider (ISP), date/time stamp, referring/exit pages, browser type and the webpage you request. This information is gathered for all users of the Site. Lifescape uses this traffic data to help diagnose problems with our server, analyze trends and administer the Site. The Site also automatically collects usage information, such as the numbers and frequency of visitors to the Site and its components. This information is only used in the aggregate.

Use of Information Obtained by Lifescape

Information Users Submit to Lifescape

Profile information as well as user name, life experience accounts, photos and comments are displayed according to whether a user classifies his or her posting on the Site as (1) private, (2) viewable by his or her personal network, or (3) publicly viewable, to support the function of the Site as an online biography service where users collaborate in the collection of memories and life stories about individuals. Email address and full name are used when a user invites a friend via email to join the Service, when a user requests to add another user to his or her friends list or when we send notifications to a user related to his or her use of the Service (such as updates or news regarding the Site). Except when inviting or adding friends, a user's email address is not shared or displayed with people within a user's personal network. Users within a personal network communicate with each other through the Service without disclosing email addresses. A user's email address is also used to send notifications when you or other users add or update postings, ask questions create comments, send invitations, reset passwords, create relationships, and create or share threads, as well as when we receive a new user registration and when we receive payments from you. Notifications are only sent from other users that you already connected to. Although at this time we have no plans to send marketing messages via email, you may opt out of email altogether, choose not to receive email notifications in general, or opt out of notifications from specific users by changing your settings in the Settings section of the Site.

Information not Directly Submitted by Users to Lifescape

We use your server, Internet Protocol address, and browser-type related information in the general administration of the Site.

Sharing of the Information Lifescape Collects

As a matter of policy, except where you are expressly informed otherwise, we do not sell, rent, share, trade or give away any of your personal information, unless we have your consent. However, Lifescape may share aggregate usage information in a non-personally identifiable manner to advertisers, subsidiaries, affiliates and other third party service providers only to the extent required for such third parties to provide their services so that Lifescape can present to users more targeted advertising, products and services.

We use outside vendors to fulfill various services, such as a financial transaction processing company to bill you for goods and services. When you sign up for one of the services we offer, such as creating a printed book containing your biography, we will share only that information necessary for the third party to provide that service. These third parties are prohibited by contract from using your personally identifiable information for any other purpose. We may release personal information when we believe in good faith that release is necessary to comply with the law; enforce or apply our conditions of use and other agreements; or protect the rights, property, or safety of Lifescape, our employees, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction.

In some cases, we may choose to buy or sell assets. In these types of transactions, user information is typically one of the business assets that is transferred. Moreover, if Lifescape, or substantially all of its assets, were acquired, user information would be one of the assets that is transferred.

Except as set forth above, you will be notified through the Service by email and a notice on the web site when your personal information may be shared with third parties.


The Site may contain links to other websites. Please be aware that Lifescape is not responsible for the privacy practices, security or the content of other websites. We encourage our users to be aware when they leave the Site and to read the privacy statements of each and every website that collects personally identifiable information. This Privacy Statement applies solely to information collected on this Site.

Use of Cookies

A cookie is a piece of data stored on a user's computer tied to information about the user. We use both session ID cookies and persistent cookies. For the session ID cookie, once users close the browser, the cookie terminates. A persistent cookie is a text file stored on a user's hard drive for an extended period of time. You may be able to configure your browser to accept or reject all or some cookies, or notify you when a cookie is set by following your Internet browser's "Help" file instructions. However, you must enable cookies from OurStory in order to use most functions on the Site. Cookies are used to manage sessions on the Site. OurStory cookies do not collect personal information.

Also, users may optionally use a cookie to remember their password in order to automatically log-in to the Site. We do not use cookies to collect private information that a user did not intentionally submit to us.

We use a third-party tracking service WebSideStory that uses their own cookies to track non-personally identifiable information about visitors to our site in the aggregate including, but not limited to, page views, referring websites, time spent on the site and exit points, to help us improve the quality of the Service.

This Privacy Statement covers the use of cookies by Lifescape and does not cover the use of cookies by any Web advertising partners, third-party ad servers or ad networks.

Correcting, Updating or Removing Information

OurStory users may access, modify, or remove any of their personal information at any time by logging-in to their accounts and accessing My Profile. When you update information, however, we often maintain a copy of the unrevised information in our records. Deleted posts and email addresses are deleted from our Service immediately. Email addresses for cancelled accounts, however, are kept indefinitely to prevent the unauthorized future opening of a user account using such an email address.

You may request deletion of your OurStory account by logging-in to your account and accessing Account Info. Please note that some information may remain in our records, such as on back-up tapes, after deletion of your account.

Changes in Our Privacy Statement

Lifescape may amend this Privacy Statement at any time, at our sole discretion. Use of information we collect now is subject to the Privacy Statement in effect at the time such information is used. If we change this Privacy Statement, we will post those changes on the Site so users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.

Invite a Friend

If a user elects to invite a friend to use the Site, we ask them for the friend's email address. Lifescape will automatically send the friend an email inviting them to join the Site. Lifescape stores this email address for the purpose of automatically adding the recipient to the "friends list" of the user sending the invitation. Lifescape does not sell these email addresses or use them to send any other communication besides these one time invitations. The friend may contact us at [email protected] to request the removal of this information from our database

Publicly Viewable Posts and Photos

Please keep in mind that whenever you voluntarily disclose personal information online in public view on the Site (including, without limitation, classifying any posting on the Site as publicly viewable), that information can be collected and used by others. If you choose to upload a photo to your Profile Page, this photo is publicly viewable. By posting personal information online in public view, you may receive unsolicited messages from other parties.


Your OurStory account is password-protected. You need to work to protect against unauthorized access to your password and to your computer by logging-off once you have finished using a shared computer. We use industry standard measures, including Secure Socket Layer (SSL) software, to protect your information both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. We limit access to your information to those employees who need access to perform their job functions, such as our customer service personnel. All of our employees are kept up to date on our privacy and security practices. If you have any questions about the Site's security, please contact us.

Third Party Advertising

The ads appearing on the Site are delivered to users by our Web advertising partners. Our Web advertising partners may use cookies. Doing this allows our Web advertising partners to recognize your computer each time they send you an online advertisement. In this way, our Web advertising partners may compile information about where you, or others who are using your computer, saw their advertisements and determine which advertisements are clicked on. This information allows our Web advertising partners to deliver targeted advertisements that they believe will be of most interest to you. Lifescape does not have access to or control of the cookies that may be used by any Web advertising partners, third-party ad servers or ad networks.

Conditions of Use

If you decide to visit the Site, your visit and any possible dispute over privacy is subject to this Privacy Statement and our Terms of Service, including limitations on damages and application of California state law.

Questions or Suggestions?

If you have any questions about this Privacy Statement, the practices of the Site, or your dealings with Lifescape, please contact us at:

Lifescape, LLC.
3214 N. University Ave #430
Provo, UT 84604
Email: [email protected]

Your privacy is important to us and we will make every effort to resolve your concerns.